Driving Ecommerce Conversions with Engaging Video Content.
We crafted this series of dynamic ecommerce videos for Boehringer Ingelheim Animal Health (FRONTLINE, FRONTLINE Shield, HEARTGARD, and NexGard) designed to educate shoppers and boost engagement across key platforms.
Context: In a crowded online marketplace, capturing attention and building trust is paramount. These videos were strategically designed to address common customer questions, showcase product benefits, and ultimately drive purchase decisions. By optimizing content for each platform, we maximized reach and impact.
Placements: Ecommerce Media, Product Detail Pages, Social Media, YouTube
Role: Copy Lead