Spreading Holiday Cheer (and Treats!) with Seasonal Platform Activations.

We helped Big Heart Pet Brands remind pet parents to treat their furry friends to happier holidays.

Context: Big Heart Pet Brands wanted to capitalize on the emotional connection between pet owners and their animals during key holiday periods. We developed a series of in-store and online campaigns that included Halloween, Christmas, and Valentine’s Day. These activations were designed to drive brand awareness, increase sales, and create a sense of community among pet lovers.

Role: Copywriter